Formello vs WPForms (2026)
Quick Verdict
Choose Formello if...
Developers who need a simple, lightweight Gutenberg-native form for projects where long-term plugin support is not a concern.
Choose WPForms if...
Beginners and small business owners who want quick setup with templates and don't need advanced calculations.
Feature Comparison
| Feature | Formello | WPForms |
|---|---|---|
| Drag & Drop Builder | ✓ | ✓ |
| Conditional Logic | ✓ | ✓ |
| Multi-Step Forms | ✗ | ✓ |
| File Uploads | ✗ | ✓ |
| Payment Forms | ✗ | ✓ |
| Calculated Fields | ✗ | ✓ |
| User Registration | ✗ | ✓ |
| Frontend Post Submission | ✗ | ✓ |
| Conversational Forms | ✗ | ✓ |
| Gutenberg Block | ✓ | ✓ |
| Gutenberg-Native | ✓ | ✗ |
| AI Form Builder | ✗ | ✓ |
| Digital Signatures | ✗ | ✓ |
| Surveys & Polls | ✗ | ✓ |
| Quizzes | ✗ | ✓ |
| Scheduling / Date Limits | ✗ | ✓ |
| Entry Management | ✓ | ✓ |
| Export Entries | ✓ | ✓ |
| Partial Entries | ✗ | ✓ |
| Geolocation | ✗ | ✓ |
| Webhooks | ✓ | ✓ |
| Custom CSS | ✓ | ✓ |
| Responsive Design | ✓ | ✓ |
| Ajax Submission | ✓ | ✓ |
| Anti-Spam | ✓ | ✓ |
| reCAPTCHA | ✓ | ✓ |
| hCaptcha | ✓ | ✓ |
| Cloudflare Turnstile | ✗ | ✓ |
| Honeypot | ✓ | ✓ |
Pricing Comparison
| Plan | Formello | WPForms |
|---|---|---|
| Free Version | ✓Free | ✓Free |
| Starting Price | $49/year | $49.5/year |
| Top Tier | Pro: $49/year | Elite: $299.5/year |
Integrations
Email Marketing
| activecampaign | ✗ | ✓ |
| aweber | ✗ | ✓ |
| brevo | ✗ | ✓ |
| campaign monitor | ✗ | ✓ |
| constant contact | ✗ | ✓ |
| convertkit | ✗ | ✓ |
| drip | ✗ | ✓ |
| getresponse | ✗ | ✓ |
| mailchimp | ✓ | ✓ |
| mailerlite | ✓ | ✓ |
| mailpoet | ✓ | ✗ |
Payment
| authorize net | ✗ | ✓ |
| paypal | ✗ | ✓ |
| square | ✗ | ✓ |
| stripe | ✗ | ✓ |
CRM
| hubspot | ✗ | ✓ |
| salesforce | ✗ | ✓ |
| zoho | ✗ | ✓ |
Automation
| make | ✗ | ✓ |
| uncanny automator | ✗ | ✓ |
| webhooks | ✓ | ✗ |
| zapier | ✓ | ✓ |
Other
| google sheets | ✗ | ✓ |
| slack | ✗ | ✓ |
| trello | ✗ | ✓ |
Pros & Cons
Formello
Pros
- ✓True Gutenberg-native experience
- ✓Lightweight and developer-friendly
- ✓Webhooks and basic integrations
- ✓Entry management included
Cons
- ✗Slow update cadence — last updated May 2025, raises maintenance concerns
- ✗No multi-step forms, file uploads, payments, calculated fields, surveys, or user registration
- ✗Pricing page may be broken — unclear if Pro version is still actively sold
- ✗Very small install base (500+)
- ✗No Turnstile support
WPForms
Pros
- ✓Largest template library (2,100+) in the form plugin space
- ✓Most beginner-friendly UI with drag-and-drop visual builder
- ✓AI form builder included
- ✓Native Gutenberg block for embedding forms
- ✓Free version available on WordPress.org
Cons
- ✗Most powerful features locked behind Pro ($199.50/yr intro) or Elite ($299.50/yr intro)
- ✗Renewal pricing nearly doubles the intro price
- ✗Calculations Addon available but only on Pro tier and above
- ✗No true Gutenberg-native experience (block embeds a separate form builder)
- ✗Webhooks only available at Elite tier
Add a Third Plugin
Formello vs WPForms vs Bit FormFormello vs WPForms vs CoBlocks FormsFormello vs WPForms vs Contact Form 7Formello vs WPForms vs Everest FormsFormello vs WPForms vs Fluent FormsFormello vs WPForms vs Formidable FormsFormello vs WPForms vs ForminatorFormello vs WPForms vs Gravity FormsFormello vs WPForms vs HappyformsFormello vs WPForms vs JetFormBuilderFormello vs WPForms vs Kadence Blocks FormsFormello vs WPForms vs Ninja FormsFormello vs WPForms vs QuformFormello vs WPForms vs SureFormsFormello vs WPForms vs WS Form