Gravity Forms vs WPForms (2026)

Gravity Forms
★4.75,000,000+
vs
WPForms
★4.86,000,000+

Quick Verdict

Choose Gravity Forms if...

Developers and agencies building complex, data-driven forms who need calculated fields and a rich add-on ecosystem.

Choose WPForms if...

Beginners and small business owners who want quick setup with templates and don't need advanced calculations.

Feature Comparison

FeatureGravity FormsWPForms
Drag & Drop Builder✓✓
Conditional Logic✓✓
Multi-Step Forms✓✓
File Uploads✓✓
Payment Forms✓✓
Calculated Fields✓✓
User Registration✓✓
Frontend Post Submission✓✓
Conversational Forms✓✓
Gutenberg Block✓✓
Gutenberg-Native✗✗
AI Form Builder✗✓
Digital Signatures✓✓
Surveys & Polls✓✓
Quizzes✓✓
Scheduling / Date Limits✓✓
Entry Management✓✓
Export Entries✓✓
Partial Entries✓✓
Geolocation✓✓
Webhooks✓✓
Custom CSS✓✓
Responsive Design✓✓
Ajax Submission✓✓
Anti-Spam✓✓
reCAPTCHA✓✓
hCaptcha✓✓
Cloudflare Turnstile✓✓
Honeypot✓✓

Pricing Comparison

PlanGravity FormsWPForms
Free Version✗✓Free
Starting Price$59/year$49.5/year
Top TierNonprofit: $129/yearElite: $299.5/year

Integrations

Email Marketing

activecampaign✓✓
aweber✓✓
brevo✗✓
campaign monitor✓✓
constant contact✓✓
convertkit✗✓
drip✓✓
getresponse✗✓
hubspot✓✗
mailchimp✓✓
mailerlite✗✓

Payment

2checkout✓✗
authorize net✓✓
mollie✓✗
paypal✓✓
square✓✓
stripe✓✓

CRM

hubspot✓✓
salesforce✓✓
zoho✓✓

Automation

make✓✓
uncanny automator✗✓
zapier✓✓

Other

dropbox✓✗
google sheets✓✓
rest api✓✗
slack✓✓
trello✗✓

Pros & Cons

Gravity Forms

Pros

  • ✓Calculated fields built into every plan (no add-on needed)
  • ✓Best-in-class third-party ecosystem (GravityView, Gravity Perks, Gravity Flow)
  • ✓All core form capabilities identical across plans — only add-ons differ
  • ✓Strong REST API and developer hooks
  • ✓Nonprofit pricing ($129/yr for Elite-level) is excellent

Cons

  • ✗No free version or trial — requires upfront payment
  • ✗Most advanced features (signatures, surveys, geolocation, webhooks) require Elite ($259/yr)
  • ✗Third-party ecosystem can make total cost unpredictable
  • ✗No AI form builder
  • ✗Conversational forms only available at Elite tier ($259/yr)
  • ✗Not Gutenberg-native; block merely embeds the classic builder

WPForms

Pros

  • ✓Largest template library (2,100+) in the form plugin space
  • ✓Most beginner-friendly UI with drag-and-drop visual builder
  • ✓AI form builder included
  • ✓Native Gutenberg block for embedding forms
  • ✓Free version available on WordPress.org

Cons

  • ✗Most powerful features locked behind Pro ($199.50/yr intro) or Elite ($299.50/yr intro)
  • ✗Renewal pricing nearly doubles the intro price
  • ✗Calculations Addon available but only on Pro tier and above
  • ✗No true Gutenberg-native experience (block embeds a separate form builder)
  • ✗Webhooks only available at Elite tier

Add a Third Plugin

Related